{"id":1400,"date":"2003-08-27T19:51:38","date_gmt":"2003-08-28T02:51:38","guid":{"rendered":"http:\/\/www.kith.org\/journals\/jed\/2003\/08\/27\/1400.html"},"modified":"2003-08-27T19:51:38","modified_gmt":"2003-08-28T02:51:38","slug":"salon-watch","status":"publish","type":"post","link":"https:\/\/www.kith.org\/jed\/2003\/08\/27\/salon-watch\/","title":{"rendered":"Salon watch"},"content":{"rendered":"\n<p>Going through some old journal entries, I found an entry from about a year ago about <a href=\"http:\/\/www.kith.org\/logos\/journal\/show-entry.php?Entry_ID=568\"\"><cite>Salon<\/cite>'s financial status<\/a>, which led me to look at their recent <a href=\"http:\/\/www.salon.com\/press\/releases\/\">press releases<\/a> to see how they're doing now.<\/p>\n<p>They're still losing over a million dollars per quarter, though their net loss for this past year was 30% less than their net loss from the preceding year.  So I suppose they're gradually headed toward profitability&#8212;but at their current rate, it'll still be years before they stop losing money.<\/p>\n<p>I once read somewhere that a new print magazine is expected to take about ten years to reach profitability.  <cite>Salon<\/cite> was launched in 1996; maybe this means that if they can hold on for another three years, they just might make it.<\/p>\n<p>They've currently got 62,000 paying Salon Premium subscribers; that's a 71% subscription-renewal rate from the previous year's 44,000 subscribers, plus 31,000 new subscribers in the past year.  I have no idea how that renewal rate compares to print magazines, but overall they have 42% more subscribers than they had a year ago, which sounds pretty darn respectable to me.  I admit that I was awfully dubious about their chances of survival when they switched to the subscription model; I'm pleased to have been wrong about readers' willingness to pay for web content.<\/p>\n<p>Oh, and entirely unrelatedly, Cory Doctorow has a new story at <cite>Salon:<\/cite> \"<a href=\"http:\/\/www.salon.com\/tech\/feature\/2003\/08\/26\/truncat\/index_np.html\">Truncat<\/a>.\"  Set in the world of <cite>Down and Out in the Magic Kingdom.<\/cite><\/p>\n\n","protected":false},"excerpt":{"rendered":"<p>Going through some old journal entries, I found an entry from about a year ago about Salon&#8217;s financial status, which&#8230;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1400","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/posts\/1400","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/comments?post=1400"}],"version-history":[{"count":0,"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/posts\/1400\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/media?parent=1400"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/categories?post=1400"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.kith.org\/jed\/wp-json\/wp\/v2\/tags?post=1400"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}